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As we approach the end of 2024, we’re proud to celebrate 21 years of providing human-centred design services to our community. This milestone year has been exceptional, marked by four prestigious Good Design Awards, strategic partnerships with industry leaders like UserTesting and the launch of our innovative Quantitative Smart Data practice. Through these achievements and our commitment to thought leadership, demonstrated by over 24 published articles, we’ve continued to push the boundaries of digital transformation while delivering meaningful experiences that make a difference.

Good Design Awards.

We are thrilled to announce our remarkable achievement of four prestigious Good Design Awards in 2024, showcasing our commitment to innovative digital solutions across diverse sectors. Our award-winning projects include a groundbreaking Human-AI Interface developed with legal tech startup Lawlux, a transformative child sponsorship digital acquisition journey created in partnership with World Vision Australia, and two awards for our collaboration with Desart Inc. on SAM, an art management enterprise management software that serves Aboriginal & Torres Strait Islander art centres. The latter project, recognised for both its Social Impact and Interface Design, exemplifies our dedication to creating solutions that Good Design Awards combine technical excellence with meaningful social contribution.

 

Symplicit and Partners holding four Good Design Award trophies at the awards night.

These achievements, spanning product design, web development, and inclusive design, highlight Symplicit’s versatility and commitment to delivering user-centred digital experiences that drive positive change.

UserTesting Partnership.

We are proud to highlight our growing partnership with UserTesting, the world’s leading human insight platform, which has significantly enhanced our ability to deliver exceptional CX solutions across the APAC region.

As a certified solutions partner, we’ve expanded our service offering to include UserTesting’s comprehensive suite of tools, including on-demand human insights, user research, and usability testing. This strategic alliance has empowered us to help our 150+ clients across all industries gain deeper customer understanding and create more human-centred experiences.

In today’s rapidly evolving digital economy, this partnership has been instrumental in strengthening our position as a leading strategic design and digital transformation consultancy, enabling us to better serve organisations in their quest to understand human behaviour and design better outcomes for people, prospects, and society.

Launch of our Quantitative Smart Data practice.

In 2024, Symplicit launched its innovative Quantitative Smart Data practice, powered by Qualtrics, to transform how organisations leverage quantitative insights. This new offering enables businesses to make evidence-based decisions, measure transformation success, and validate design choices through robust data analysis. By combining user behaviour research, design impact measurement, and change transformation metrics, we help organisations turn complex data into actionable strategies that drive meaningful outcomes.

The practice marks a significant evolution in our service offering, addressing the growing need for organisations to not just collect data, but to derive meaningful insights that inform strategic decision-making. Through systematic analysis of user experiences, design effectiveness, and transformation initiatives, our Quantitative Smart Data practice empowers organisations to optimise their digital initiatives with precision and confidence. As the digital landscape continues to evolve, this data-driven approach ensures our clients can measure, validate, and improve their user experiences while tracking the concrete impact of their transformation efforts.

Our commitment to staying at the forefront of quantitative research methodologies positions us to help organisations navigate the increasingly complex world of user experience and digital transformation with clarity and purpose.

Symplicit Blogs.

We showcased our team’s thought leadership through an impressive collection of over 24 blog articles published this year, demonstrating our deep expertise across the evolving landscape of digital innovation and design. Our thought-provoking articles have explored critical topics shaping our industry, from the emergence of Generative Experience Design and the ethical implications of AI in product design, to human-centred approaches in change management and Agile methodologies.

Through insightful pieces on accessible design, mindful UX, effective teamwork, and future-proofing products, our team has shared valuable perspectives on creating meaningful digital experiences. Notable discussions included the cultural aspects of technology adoption, the complexities of voice interfaces, and the importance of simple language in design. These contributions reflect our commitment to advancing industry knowledge and fostering meaningful discussions about the future of digital transformation and user experience design.

Looking forward.

As we reflect on these achievements, we extend our heartfelt thanks to our customers & partners who have been integral to our success this year. Your collaboration and trust have enabled us to continue pushing boundaries and delivering meaningful solutions.

Have a great break over the summer, and we look forward to creating more impactful experiences together in 2025!

From the Symplicit team, 2024

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