Artwork Management Software for Aboriginal and Torres Strait Islander Art Centres.
Client
Desart Inc.
Services
Product Design, Technical Delivery
Industry
Social Impact
Year
2023
Impact
The Stories Art Money (SAM) platform has transformed how Indigenous art centres operate through its new design. The system works well for users with different levels of computer experience whilst protecting cultural knowledge. Indigenous art centres can now process millions in sales each year through the platform’s efficient workflow and user-friendly interface. This success shows how focusing on user needs can help bridge technology gaps and support economic growth in underserved communities.
Value
The new SAM design has improved art centre operations by simplifying the process for new users, streamlining sales, and making it easier to share catalogues. The platform’s efficiency helps Indigenous communities earn more money, with art sales going directly to artists and their community art centres.
The platform works well for different types of users, with 30% of current users being Aboriginal or Torres Strait Islander people. The new design includes clear price breakdowns to help users understand the financial aspects. The iPad-based sales tool eliminates the need for expensive point-of-sale systems in galleries.
Process
For the SAM design process, we utilised a user-centred approach, starting with two key user journeys. Taking these key journeys into concept design and usability testing allowed us to identify core patterns and establish a scalable design system.
Using the double-diamond framework, we explored the existing system, generated and refined design solutions, and tested them to meet user needs. Throughout these stages, we prioritised inclusive designs, ensuring accessibility for users with varying levels of literacy and numeracy.
Mindset
The SAM redesign shows how good design can help address social inequality whilst preserving culture. By giving Indigenous communities better tools for managing money, cultural knowledge, and technology, SAM has set a new standard for responsible design that creates real benefits for its users.